Camcycle Strategy

Developing our new strategy

Camcycle strategy day 2024The Camcycle team is currently working on developing a new strategy and asking ourselves some big questions about the direction we’d like Camcycle to travel in. We’re assessing our strengths and impact, considering opportunities and risks and gathering ideas from members, stakeholders and the wider community.

For help with this process, we have appointed Lucy Roberts and Finn Gearney from Fair Collective, a values-led, not-for-profit, co-operative consultancy. At our Strategy Day on 18 May, we discussed big questions including:

  • What do you want the region to look like and feel like?
  • What are the challenges of our area/city/region?
  • What does Camcycle do well?
  • What could be improved?
  • How do we broaden our reach to other communities and people?
  • How do we diversify/maintain income to fund our work?
  • Where should we work/instil change?
  • What does your membership mean to you?
  • Where do we want to be in 5 years’ time? And 20 years?

We everyone to help us shape our next strategy: a short survey will be coming soon to this page or you can drop us an email with the subject line ‘Camcycle Strategy’.

Current strategy

Our existing strategy runs until 2025. We want more people to be involved with the work of Camcycle, which influences decision making at a regional level. Cycling will be recognised as an essential solution to big issues including the growing climate crisis. We will be a professional, representative and strong organisation that cannot be ignored. Read more in our annual reports.

Camcycle's strategic objectives to 2025